| 单词 | brand |
| 释义 | brand noun¹ 1type of product made by a particular manufacturer品牌adjective | brand + noun | preposition adjective➤leading, major, premium, principal, top主要品牌；顶级品牌◆the world's leading brand of vodka世界上首屈一指的伏特加品牌➤famous, favourite/favorite, name, popular, well-known著名品牌；最喜爱的品牌；名牌；大众喜爱的品牌；知名品牌➤new新品牌➤generic无注册商标的品牌▸➤own, store (name) 自有／商店品牌◆supermarkets make a lot of profit on their own brands.超市通过自有品牌商品赚了不少钱。◆you pay less for the store brand.商店自有品牌的东西比较便宜。◆own-brand / store-brand products自有品牌／商店品牌的产品brand + noun➤identity, image, name, value品牌特征／形象／名称／价值◆the company owes its success to brand image.这家公司将成功归于品牌形象。◆the company's core brand value is consistency in quality and service.这家公司的核心品牌价值在于始终如一的质量和服务。➤awareness品牌意识▸➤leader领导品牌▸➤loyalty品牌忠诚（度）➤manager品牌产品经理preposition➤brand of⋯的品牌◆a well-known brand of toothpaste一个著名的牙膏品牌brand noun² 2particular type of sth种类adjective➤particular, peculiar, special, unique特定的／奇特的／专门的／独特的种类◆his designs have a unique brand of stylishness.他的设计有一种独特的时尚感。➤brand of一类⋯◆his particular brand of comedy他特有的幽默brand /brænd/ noun1. [countable] a type of product or group of products sold using a particular name, which is often the name of the company that produces them; the name that is given to the products 品牌；牌子◆people tend to go on buying the same brand of breakfast cereal. 人们往往会购买同一品牌的谷物早餐食品。◆he helped to build two of the world's best-known brands: nike and starbucks. 他帮助创建了世界两大知名品牌：耐克和星巴克。◆the company has strong core brands. 公司具有强大的核心品牌。◆she was responsible for creating the company's ‘learn it well’ brand. 她负责创立公司的“好好学”品牌。 ➡ brand image , brand name ⨁ a world-class / favourite / leading / major / principal / top brand世界一流的／受欢迎的／领先的／主要的／最重要的／顶级的品牌 ⨁ big / core / famous / global / popular / strong / well-known brands大／核心／著名／全球／流行／强大／知名品牌 ⨁ to build / create / develop / establish a brand建立／创立／开发／建立品牌 2. [countable, usually singular] a particular type or kind of sth 种类；类型◆the company's particular brand of project management 公司别具一格的项目管理◆a unique brand of humour 独特的幽默 aspirational brand ◇ consumer brand ◇ family brand ◇ house brand ◇ manufacturer's brand ◇ name-brand ◇ national brand ◇ own brand ◇ power brand ◇ private brand ◇ signature brand ◇ store brand brand /brænd/ verb [transitive] (marketing 营销) (often be branded) to give a particular name, design, etc. to a type of product or group of products that you sell 标上…品牌◆the phone is branded with the name of the service provider. 手机标上服务供应商的品牌。◆they are going to brand all their products under one name. 他们的所有产品将标上同一品牌。 ➡ branded , branding , rebrand ☞ brand☞ brand☞ brand/label/make☞ brand/label/make brand nounbrand ♦︎ model ♦︎ make ♦︎ labelthese are all words for a type of product made by a particular company, or a company that makes a particular type of product.这些词均表示品牌。patterns and collocations 句型和搭配◆a brand / model / make of car◆a popular / leading / major / famous / well-known brand / model / make / label■ brand [countable] a type of product made by a particular company, especially a food or drink product that you might buy in a supermarket（尤指可以在超市买到的食物或饮料的）品牌◆which brand of toothpaste do you use?你用什么牌子的牙膏？◆ (bre) you pay less for the supermarket's own brand.超市自有品牌的东西比较便宜。◆ (name) you pay less for the store brand.商店自有品牌的东西比较便宜。◆our main aim is to encourage brand loyalty (= the tendency of customers to continue buying the same brand).我们的主要目标是鼓励顾客继续购买这品牌。◆champagne houses owe their success to brand image.香槟公司的成功在于其品牌形象。■ model [countable] a particular design or type of product, especially a vehicle or machine, that is made by a particular company（尤指某公司生产的车辆或机器的）型号，款式◆the latest models will be on display at the motor show.最新的车型将会在汽车展上展出。■ make [countable] the name of the company that makes a particular product, especially a vehicle or machine（尤指车辆或机器的）品牌◆what make of car does he drive?他开的是什么品牌的车？note 辨析 model or make?all cars made by one company are the same make. for each make there will be a range of different models (= designs).一家公司制造的所有汽车属于同一品牌 (make)，每个品牌都会有一系列不同的型号 (model)◆we need to know the make, model and year of your car.我们需要知道你的汽车的品牌、型号和出厂年份。■ label [countable] a company that produces and sells cds唱片公司◆the virgin record label维京唱片公司◆it's his first release for a major label.这是他在大唱片公司发行的第一张唱片。 brand [countable] a type of product made by a particular company, especially a food or drink product that you might buy in a supermarket（尤指可以在超市买到的食物或饮料的）品牌◆which brand of toothpaste do you use?你用什么牌子的牙膏？◆ (bre) you pay less for the supermarket's own brand.超市自有品牌的东西比较便宜。◆ (name) you pay less for the store brand.商店自有品牌的东西比较便宜。◆our main aim is to encourage brand loyalty (= the tendency of customers to continue buying the same brand).我们的主要目标是鼓励顾客继续购买这品牌。◆champagne houses owe their success to brand image.香槟公司的成功在于其品牌形象。 brand [transitive] (sometimes disapproving) to describe sb as being bad or unpleasant, especially unfairly（尤指不公正地）丑化（某人），败坏（某人）名声◆they were branded as liars and cheats.他们被说成是说谎者和骗子。◆the newspapers branded her a hypocrite.报纸上说她是虚伪的人。 brand [countable] a particular type of sth, especially sb's particular way of doing or thinking about sth类型（尤指某人独特的行为或思维方式）◆she has her own unique brand of humour.她有自己别具一格的幽默。brand¹/brænd ||; brænd/noun[c] 1. the name of a product that is made by a particular company 牌子: ◇a well-known brand of coffee 名牌咖啡 2. a particular type of sth （特定）种类: ◇a strange brand of humour 一种奇怪的幽默 brand²/brænd ||; brænd/verb[t] 1. to mark an animal with a hot iron to show who owns it 给（牲畜）打烙印（标示物主） 2. brand sb (as sth) to say that sb has a bad character so that people have a bad opinion of him/her 给人扣帽子；给留下污名: ◇she was branded as a troublemaker after she complained about her long working hours. 自从她埋怨工作时间长，就被说成是滋事分子了。 brandsee ⇨ call/describe as 1 ⇨ type 3☞ brand¹☞ brand² |
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