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单词 marketpenetration
释义 market penetration noun [uncountable] (marketing 营销) 1.the number of buyers who have bought a particular type of product, or a particular company's product, compared with the total number of possible buyers 市场渗透率◆the market penetration of mobile phones in western europe now stands at 78%. 西欧移动电话的市场渗透率目前达到了 78%。◆the company expects to end the year at 50% market penetration. 这家公司期望到年底其市场渗透率达到 50%。⨁ to enhance / gain / increase market penetration增强/获得/增加市场渗透率 2.the policy of trying to gain a larger share of an existing market, for example by changing the price of a product or advertising more, rather than changing the product itself 市场渗透◆do we price for market penetration or cash generation? 我们定价的目的是市场渗透还是现金增值?◆a market penetration strategy 市场渗透策略
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