释义 |
seˌlective demand noun [uncountable, countable] (marketing 营销) the desire of consumers for a particular brand of product 选择性需求◆advertising used to build selective demand for a brand by persuading customers that it offers the best quality for their money. 过去的广告通常会通过让消费者确信某品牌物有所值,以建立对品牌的选择性需求。 ➡ primary demand |