释义 |
brand share noun [uncountable, countable] (marketing 营销) the amount that a company sells of a particular brand of product compared with other companies that sell the same thing 品牌市场占有率(某一品牌商品在市场上占同类商品总销售量的份额)◆we expect our brand share to be about 60% by 2005. 我们期望到 2005 年,我们的品牌市场占有率约为 60%。◆the company has been investing heavily in advertising to build brand share. 公司为建立品牌市场占有率在广告方面进行了大量投资。 ➡ market share ⨁ high / low brand share高/低品牌市场占有率 ⨁ to build / increase / lose brand share建立/提高/失去品牌市场占有率 |