| 释义 |
point of purchase noun [countable] (abbreviation pop) (commerce 商业; marketing 营销) the place where a product is bought 购买点◆the key to good marketing is not to bring the customer to the point of sale, but to put the point of purchase where it suits the customer. 良好营销的关键并不是把顾客带到销售点，而是要将购买点放在适合顾客的地方。◆point-of-purchase displays/promotion 购买点展示／促销 ➡ epos ➡ point of sale |